By Michael Kitces
Source: Nerd’s Eye View blog
As the ranks of CFP certificants are on the rise, the CFP certification is increasingly transitioning from a “nice to have” designation to the minimum standard for financial planners. Yet as the popularity and adoption of CFP certification grows, simply having one is no longer the differentiator that it once was. Instead, advisors are increasingly faced with pressure to move beyond “just” the CFP marks, and explore “post-CFP” education to truly demonstrate expertise and differentiate.